THE IMPACT OF GREEN SUPPLY CHAIN PRACTICES AND E SUPPLY CHAIN IN ACHIEVING COMPETITIVE ADVANTAGE

Authors

  • Barween Hikmat Al Kurdi Department of Marketing, Faculty of Economics and Administrative Sciences, The Hashemite University, P.O. Box 330127, Zarqa 13133, Jordan. https://orcid.org/0000-0002-0825-4617, Email: barween@hu.edu.jo https://orcid.org/0000-0002-0825-4617
  • Muhammad Turki Alshurideh Department of Marketing, School of Business, The University of Jordan, Amman 11942, Jordan https://orcid.org/0000-0002-7336-381X
  • Iman A. Akour Department of Information Systems, College of Computing and Informatics. University of Sharjah, Sharjah 27272, United Arab Emirates E-Mail: iakour@sharjah.ac.ae

DOI:

https://doi.org/10.54489/ijbas.v1i1.133

Abstract

Putting into practice of green supply chain and E-supply chain intended to increase an organizational performance that ultimately effects competitive advantage. Businesses and academics are becoming more interested in the relationship between green supply chain practices and competitive advantages whereas, E-supply chain emerged as trending strategy by matching with technological era to recognize organizational demands meeting the end user. Despite the theoretical claims that adopting environmentally friendly practices provided businesses a competitive edge, this research is providing qualitative method after a deep research on proposed variables. The absence of few arguments in the relationship enable to provide a clearer understanding of the literature, this study takes a thorough investigation to assess the situation.

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Published

2022-11-25

Issue

Vol. 1 No. 1 (2022): International Journal of Business Analytics and Security (IJBAS)

Section

Articles

How to Cite

THE IMPACT OF GREEN SUPPLY CHAIN PRACTICES AND E SUPPLY CHAIN IN ACHIEVING COMPETITIVE ADVANTAGE. (2022). International Journal of Business Analytics and Security (IJBAS), 1(1), 18-38. https://doi.org/10.54489/ijbas.v1i1.133

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